Learn from your best reps. Useful moves can come from anywhere on the team: a customer story, a first-call question, a way to bring another stakeholder in. Pick what helps with the next deal.
Start with a real customer story, first call or stakeholder conversation.
Next call
Make it easy to use
Choose the relevant example and one question or action a rep can try.
Afterward
Follow what happened
Review whether the move was used, what happened on the deal and what to adjust.
Why it matters
Your number rides
on a few reps.
Look for useful moves behind strong results, then decide where they could help another rep. Useful moves can come from any rep handling a relevant situation.
37%
of revenue comes from the top 2% of reps. The bottom half brings in under 8%.
Clari Labs, 2025 · 10 million opportunities
78%
of sellers missed quota, while the top 14% drove 80%+ of new revenue.
Ebsta × Pavilion, 2025
3×
In complex sales, a top rep does the work of nearly three.
CEB, The Challenger Sale (2011)
FAQs
Yes. Explore the preview with Colin and choose a useful first step for your team. Access and setup are confirmed before anything is connected.
Start with the tools your team already uses. You can explore the product preview without connecting a CRM.
Calls give you the example. The Adrata workflow puts the move alongside the deal and the next action a rep could take. Explore that connection in the product preview.
$249 per rep per month, billed annually: about $36,000 a year for 12 reps. Managers and enablement are free. Get a demo and we’ll walk you through it.
Choose one situation the team faces this week. Find a useful example, agree who it fits, and make the next action clear.
Request access or a walkthrough with Colin. Bring a deal or situation where a useful move could help your team.
The answer is alreadyin your deals.
Explore the product preview, then talk with Colin about a useful first step.
